AMC Concord Mills adds ScreenX auditorium
270-degree panoramic screen first in NC
CONCORD — Moviegoers in the Charlotte region can now experience films on a 270-degree panoramic screen with the opening of North Carolina's first ScreenX auditorium at AMC Concord Mills 24.
The new premium-format auditorium officially opened July 2, according to AMC Theatres and CJ 4DPLEX, the company behind the ScreenX technology.
Unlike traditional movie screens, ScreenX extends select scenes beyond the main screen onto the auditorium's side walls, creating a 270-degree viewing experience that immerses audiences in the action. The format uses specially produced sequences created in collaboration with filmmakers and studios to complement the director's vision during key moments in a film.
The Concord Mills installation features upgraded projection designed to deliver brighter images and a more seamless presentation, the companies said.
"As demand for premium moviegoing continues to grow, SCREENX at AMC offers a unique way to expand how stories are presented on screen," Cynthia Pierce, AMC senior vice president of design and construction, facilities, sight and sound, said in a statement. "We're excited to debut this format in the Charlotte area and bring a new immersive experience to moviegoers."
AMC Theatres, the nation's largest movie theater chain, partnered with South Korea-based CJ 4DPLEX to bring the technology to Concord. The opening marks the first ScreenX location in both the Charlotte metropolitan area and North Carolina.
Showtimes are now available, and tickets can be purchased through AMC Theatres' website.
